IN-STORE
RUNNING CULTURE

Our Consumer

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The power of information
make us stronger

We can analyze our competitors according to:

  • 1. Weaknesses

    2. Strengths

    3. Price ranges

    4. How are they trying to be different?

    5. MKT campaigns

Our competitors main weaknesses:

  • BBC

    Very soft cushion.
    Upper with poor durability.

  • Nike

    Poor durability.
    Little floor grip.

  • Adidas

    More expensive.

  • Mizuno

    Very hard cushion.
    Tight feet fit.

  • Nike

    Little durability.
    Upper with poor durability.

  • Brooks

    Very hard cushion.
    Heavier.

Performance Running Strategy

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Our smartwatch: made to run

    • Apple Watch Thumbnail
  • NB RUNIQ

    • app

      SYNC WITH STRAVA

    • app

      BRING THE MUSIC

    • app

      MAP EVERY WORKOUT

    • app

      TRACK HR

    • app

      KEEP THE PACE

    • app

      TRACK MARATHON

    • app

      STAY CONNECTED

Thank you!

Any doubts? Feel free to ask anything about our program: