Mimetico
2012
Animated 3D logo for ImmSound – recently adquired by Dolby Digial – a pioneer company in immersive 3D sound technology for cinemas. They contacted us to improve its presence and create a brand identity.
In order to translate the concept of immersive sound into a visual (as well as auditory) presentation, we created a short video 10-12 seconds in length. We wanted viewers entering the film theatre to feel part of the environment and, at the same time, recognize the immSound brand.